As a freelance creative director, I seamlessly translate brand stories to impactful and meaningful experiences where creativity, communication and commerce meet. I am known for my ability to switch between high-level conceptual work, tight project management and hands-on execution mode.
I carefully balance this commercial work with non-commissioned work which is often characterized by a bold, surreal, tactile visual language. With these self-initiated projects, I aim to spark growth and expand minds - including mine.
Strongly attracted to the unknown and infinitely interested in the creative process, I work across a broad variety of disciplines. To me, allowing ideas to unfold - accepting whatever shape they take - is the magic of making things.